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Cloud-based Services: 3 Things to Consider

Posted by Craig Fulton on Apr 21, 2016 11:06:35 AM

Whether it’s exposure to years of messaging from companies like Microsoft or the appeal of easy access to data, better security and disaster recovery—or a combination of both—one thing is certain: your clients are moving their apps to the cloud.

Even if you saw it coming years ago, the shift to the cloud can be daunting for managed service providers (MSPs). But what if there was a way to cater to your clients without having to give up the familiarity you’ve grown accustomed to over the years? 

With a clear understanding of what transitioning to cloud-based services means for you and your clients, it’s possible to move forward into the future with confidence. All you need is a solid plan and the right tools to equip you for easy navigation in this ever-evolving digital environment.

Still a little concerned? It’s time to clear the air. Consider these three things about adding cloud services to your list of offerings. It’s easier and more beneficial than you might imagine.

1. You're Still In Control

Unless you’re a thrill-seeker, it’s understandable to feel uneasy about giving up control and venturing into unknown territory. But you don’t have to change your entire business, hire new staff members, and give up on all things familiar. Rather than abandoning your MSP practice to become a cloud service provider, consider adding cloud services to your list of offerings.

This approach can be the best of both worlds. You’ll be the trusted adviser to the portion of your client base that has adopted cloud services, and you’ll retain the other portion who haven’t made the switch to cloud services…yet.

2. You'll Still Make a Profit

The reality of thin profit margins is possibly the scariest aspect of offering cloud services. But never fear! There are ways to work with this that will help your MSP business remain profitable – and even increase profits.

If you haven’t switched to the user-based billing model, start there. Once you’re billing per user, instead of per device, you can combat those skinny profit margins by charging a premium for your cloud services.

Offering a flat fee for managing cloud services makes billing easy for your clients to understand, and prevents your MSP business from taking a financial hit for managing cloud-based clients. Put billing automation tools to use, and you can further simplify this crucial step.

3. You're Not in this Alone

When you build a business based on providing support and guidance for your clients, it’s important to make sure you have a trustworthy source to keep you ahead of the curve with advice and technology solutions designed with your success in mind. This is especially true when it comes to major developments in the industry.

ConnectWise is available in partnerhip with Tech Data to guide you through every step of the preparations you’ll need to make to start offering cloud services at your MSP practice, while maintaining profitability and the reputation of a trusted adviser.


Craig Fulton

General Manager

ConnectWise Business Suite


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Tags: MSP Best Practices, Cloud Services