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It’s no secret that consumers today are evolving in the way they evaluate and buy products and services. The evolution of the media industry and introduction of 3rd platform has driven significant changes in the buying decisions of consumers today. They are making their decisions more and more based on who can provide the best information accessible online coupled with a seamless buying experience and are often willing to for go price as the first priority. This is no different for consumers choosing their cloud offerings and services.
