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Software-Defined Anything (SD-X): How do partners and resellers adapt to the new sales game?

Posted by Tech Data Europe on Sep 6, 2016 8:50:19 AM
Marcus Adae, Vice President Strategic Suppliers,
Avnet Technology Solutions EMEA

Marcus Adae, Vice President Core Suppliers & Technology Groups, Avnet Technology Solutions EMEA, discusses the key challenges around SD-X and what partners can do to overcome them

There is one question circling the industry at the moment and causing quite a stir; “what do we mean by ‘Software-Defined Anything’?” As it stands today, not all organisations within the channel eco-system necessarily agree on a common standard for the term. To me, ‘Software-Defined Anything’ (SD-X) is an all-encompassing term covering a broad spectrum of technologies. And partners, resellers and distributors alike have slightly differing agendas in terms of where they position these technologies.

However, this means resellers are now faced with a totally new sales game. They’re tasked with finding the most appropriate solutions to take to market in order to start their transition into the brave new world of a ‘business-led consultancy approach to IT’. So, what are the key challenges and how can partners and resellers look to overcome them?

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Topics: Agile Development, digital transformation, enterprise software, IT Software, SD-X, Software-defined data centre, software-defined everything

The Software-Defined Data Centre Explained: Part II of II

Posted by Tech Data Europe on Oct 13, 2015 4:50:06 AM

Steve Phillips, CIO, Avnet Inc.

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Topics: apis, bimodal IT, Cisco, Cloud, Converged Infrastructure, data centre, Dell, EMC, gartner, hardware, HP, IBM, IT, Juniper, NetApp, networking, Nimble Storage, sddc, Software-defined data centre, Storage, storage, Virtualisation, virtualized environments

The Software-Defined Data Centre Explained: Part I of II

Posted by Tech Data Europe on Sep 15, 2015 6:00:49 AM

Steve Phillips, CIO, Avnet Inc.

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Topics: Cloud, data analytics, Data Center Solutions, data centre, gartner, IT, Legacy Infrastructures, Software-defined data centre, Storage, storage, Virtualisation, virtualization technologies

Ditch the Digital Duck Tape – Consider All Options with Hyper-Converged

Posted by Tech Data Europe on May 18, 2015 8:08:45 AM
Tom Corrigan, sales director, Avnet Technology Solutions, UK, explains why the channel is perfectly positioned to take advantage of new modular hyper-converged systems and why there is no time to lose.
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Topics: channel, converged platforms, converged systems, eco-systems, Hybrid Cloud, hyper converged infrastructure, IT infrastructure, private cloud, Software-defined data centre, storage and network solutions, storage systems, strategic partnerships, vendors

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