The MSP Difference Maker Series explores how best-in-class managed service providers (MSPs) create differentiation in the market. MSP best practices related to sales, technical support, marketing, operations and leadership are brought to life through workshops, exercises, tools and resources.
As a managed service provider (MSP), a strong relationship with your customers is arguably more critical than ever before. This is driven by a shift towards outcome-based services that are hard to deliver if you don’t understand the challenges and opportunities at hand. A strong relationship can’t be obtained through a focus group or online survey. A true partnership is gained through empathy, understanding and observation.