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The following article is being reposted with permission from the author and Tech Data’s Cloud Solutions team. More information about Tech Data’s cloud solutions and services can be found at techdatacloud.com.
Social Media: The Great Equalizer
It’s no secret that the technology industry, and more specifically the cloud industry, is growing at a fast rate.
The cloud has brought about some of the most transformational changes in IT distribution since the dot-com boom, and the most challenging part of it might just be sorting out all of the new acronyms. SaaS, IaaS, and PaaS have turned VAR’s into SP’s, MSP’s and CSP’s, many of which run their businesses on RMM’s and PSA’s. It’s all very overwhelming, and worse yet, new ones are coined every day and everyone seems to have different definitions. In fact, the Cloud Service Provider (CSP) is mysterious enough that Wikipedia doesn’t even have an entry. Seriously!? There is an article on UFO abduction insurance, but nothing about CSP’s. But I digress…
As many organizations have experienced, cloud service offerings have disrupted the traditional Information Technology (IT) acquisition model—and it’s just the beginning. According to Cisco, 59% of cloud workloads in 2019 will be Software-as-a-Service (SaaS) workloads—an increase of 14% from 2014.1 As more IT services migrate to the cloud, resellers, Managed Service Providers (MSPs), distributors and vendors are adjusting operations to thrive in the new cloud marketplace. The most successful businesses of tomorrow are already leading the movement to the cloud marketplace and evolving their business model accordingly by capitalizing on four different opportunities: implementing subscription processing infrastructure, mastering the go-to-market strategy, billing consolidation, and educating end users.
